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Showing posts from January, 2020

Paris in 15 minutes

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A week ago I read Carlton Reid's article for Forbes magazine. The initiative explained caught my attention and I have been doing research on the subject. It is the initiative of the “gadisina” mayor Anne Hidalgo, with which she intends to make Paris a city where you can find everything you need within a 15-minute walk from where you are. The initiative consists of promoting local commerce, enabling new green areas in the city and achieving a better consumer connection with the local merchant.  It seems to me that, ultimately, the evolution of cities and the economy has to tend towards these scenarios with a double positive impact: More sustainable city models over time. Unconditional support for local businesses. Also here ( link ) the article by Carlton Reid to access more information on the subject. Paris en commun Paris en commun Paris en commun

"Balenciaga mi jefe" - Review

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This Christmas, take the opportunity to read the book: Balenciaga, my boss. The author Mariu Emilas narrates in the first person the experiences lived with the teacher throughout his life, using as a thread the work of her father and grandfather in the house of the one in Guetaria. I draw many conclusions, anecdotes and learnings from this reading. The two most notable for me are: The first, the amazement at the perfection pursued by Cristóbal Balenciaga along with a very admirable self-demand. The second, the commitment of the entire human team that made it possible for the legend of the teacher to be forged, they accompanied him wherever he went and guarded his house, his project even in times of war. Finally, I must emphasize the idea that we must be the flag and promoters of the legacy of Cristóbal Balenciaga, as well as learn that the human factor is the most important to achieve that "perfection" that many seek. Thank Mariu Emilas for her incredible work and highly reco...

The sustainable decalogue for 2020

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In this 2020 I intend to continue in the same line as last year, working to incorporate responsible and sustainable consumption habits over time. It is essential that we become aware of the impact that each of us has on the environment in which we live and the power we have as consumers. In 2019 there was a lot of talk about sustainability in fashion and the need for change to occur. Well, from my point of view, the change has to be REAL. Last week I found this article for VOGUE Spain by Marina Valera in which she developed "10 fashion purposes to buy less and dress better in 2020" This is undoubtedly the key: Let's consume better! Here are the ideas that I got from Marina's very useful decalogue: Optimization of our wardrobe, being consistent with our style when dressing and with life. Wearing garments more regularly taking care of our impact on use. Analysis of real needs. Planning what to buy and where to do it. Be critical and demanding with the product. Quality, ...