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Showing posts from February, 2021

Back to the rice fields?

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Last week, in the last post, I spoke about the responsibility of fashion players when considering their suppliers. All this came because producing in proximity seems to be the new trend in the sector. I asked myself the question of what was happening with current suppliers in these “sustainability” models based on proximity production. One of the answers that I got to my questions after consulting various sources, was for these countries to return to their production cycles prior to this great wave of consumption. The truth is that I had always thought that this could be a great answer, but analyzing the population data of those countries. From the appearance of the fast fashion model around 1980 to the present day I had to thought my approaches. The image is overwhelming and it is confirmed in my opinion that the solution to stop producing remotely is the development of the economies of these countries themselves. Ultimately, I do not think it is a good solution to return to the rice ...

Where do our suppliers fit?

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This afternoon I virtually attended a very interesting awards ceremony. The format was a competitive format, in which different StartUps made an elevator pitch explaining their history and growth prospects. The winning company has been Sepiia, deserved and without a doubt a company that has chosen a real niche to cover a need for the customer of the future. I would call it something like: "technical clothing, for day to day." But the best of the conferences has been a question that Ignacio Sierra (Corporate General Manager at TENDAM Global Fashion Retail) has launched. The question referred to the production in proximity and if this production could become harmful in social terms. And I think it is an incredible point to bring this issue to the fore: many times we insist that proximity is the best, but what about those countries that we abandon? Where do our suppliers fit in our sustainability policies? This question has generated a real stir for me and I will certainly be di...

Spanish retail stage

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On Friday in class, we talked about the impact of the Covid-19 crisis and the already installed economic recession. It is curious to see what the fashion map is in Spain, my country of birth and in which I currently live. And after seeing the map, I had more questions than conclusions and these are the ones that I want to share from here. Cool picture first:  And then, on to the topic:   & PYMES In Spain he has always been proud of two things within the fashion sector: From our SMEs (small and medium-sized companies). From INDITEX (main fashion distribution group and owner of Zara). And if it is very true that we must be proud of these two facts, but I am also somewhat skeptical of the overwhelming positivity with which our mouths often fill up when talking about them. The fact that the Spanish business fabric is mainly made up of SMEs poses a certain threat for the simple reason that these types of companies mostly lack financial muscle, which is very limiting in times of...