Where do our suppliers fit?

This afternoon I virtually attended a very interesting awards ceremony. The format was a competitive format, in which different StartUps made an elevator pitch explaining their history and growth prospects.

The winning company has been Sepiia, deserved and without a doubt a company that has chosen a real niche to cover a need for the customer of the future. I would call it something like: "technical clothing, for day to day."

But the best of the conferences has been a question that Ignacio Sierra (Corporate General Manager at TENDAM Global Fashion Retail) has launched. The question referred to the production in proximity and if this production could become harmful in social terms.

And I think it is an incredible point to bring this issue to the fore: many times we insist that proximity is the best, but what about those countries that we abandon? Where do our suppliers fit in our sustainability policies?


This question has generated a real stir for me and I will certainly be discussing it here in the coming weeks.

I leave an interview with Ignacio Sierra at Modaes

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